Top 15 Characteristics of an Effective Business Letter – Explained!
Important characteristics that an effective correspondence must have for business transaction are given below: Characteristics 1. Simplicity: A business letter should be simple. It should be written in a lucid (easy) language so that it is clear to the receiver. The language can be similar to that of social letters as long as formality is maintained. The letter should make an instant appeal to the reader. Image Source: image.slidesharecdn.com ADVERTISEMENTS: 2. Conversational style: An effective letter is one that gives an impression of face to face communication. Letters are the written media by which sender of the message speaks to the receiver. Hence a letter should be written in a conversational style. Conversational style is interactive in nature and is more or less informal. 3. Clarity of goal: The writer…