Christmas as a Global Phenomenon: Traditions, Culture, and Economics
Christmas is not just a religious holiday; it is one of the most significant cultural events worldwide. It unites billions of people—believers and non-believers, adults and children, city dwellers and villagers alike. Today, Christmas has become a complex cultural and economic phenomenon that combines spiritual, familial, tourist, and marketing aspects. For several weeks, cities transform: streets are illuminated, the scent of cinnamon and pine fills the air, and festive melodies play everywhere. This holiday has become not only a symbol of goodwill and hope but also a powerful driver of creative industries—from fashion and design to tourism and retail. Historical Roots and Cultural Transformation Originally, Christmas was celebrated as a Christian holiday commemorating the birth of Jesus Christ. According to the Gospels, Christ was born in Bethlehem, symbolizing the beginning…
