Commerce Question Bank – 30 Short Questions With Answers on “Marketing Management”

Branding
36 Short Questions with Answers on “Marketing Management” for Commerce Students: image source: iampyourbrand.com1. What is scalloped product life cycle? In the scalloped P. L.C., sales pass through a succession of life cycles based on the discovery of new- product characteristics, uses or users. Nylon’s sales, for example, show a scalloped pattern because of the many new uses – parachutes, hosiery, shirts, carpeting, boat sails, automobile tires – that continue to be discovered overtime. ADVERTISEMENTS: 2. What is product development? Development of new products refers to the different products a company plans, develops and markets It consists of creation of new ideas, determining their sales potential, profitability, production requirements, investment and other resources needed and then producing.The product is then tested before marketing it on large scale. The decision to…
Read More

Commerce Question Bank – 27 Short Questions With Answers on “Financial Management”

Accounting
27 Important Short Questions with Answers on “Financial Management” for Commerce Students: image source: cottoncpa.com1. What do you understand by the cost of capital? The cost of capital to a company is the rate of return it must earn in order to satisfy the expectation of investors who provide long term funds to the firm. Cost of capital is a concept in financial management linking the investment and financing decisions. ADVERTISEMENTS: 2. Why is the cost of capital important? It is important for three reasons:1. For proper analysis of capital expenditure decisions, which are of prime importance to a firm, an estimate of cost of capital is required. The cost of capital is the discount rate used in NPV calculations and also the financial yardstick against which rate of return…
Read More

Difference between “Fair Wage”, “Living Wage” and “Actual Wage”

Industry
Difference between “Fair Wage”, “Living Wage” and “Actual Wage” are described below: 1. Fair Wage: That level of wage which is sufficiently high to provide a standard family with food, shelter, clothing, medical care and education of children, appropriate to the workman but not at rate exceeding his wage earring capacity in the class of establishment of which he belongs. image source: syp.org.uk ADVERTISEMENTS: A fair wage is thus related to the earing capacity and work load. It should not be lower than the minimum wage in any case.So lower limit being the minimum wage, the upper limit would be set by what may broadly be called the capacity of industry to pay (i.e. living wage) depending not only on its present economic position but also on its future prospects.…
Read More

What are the Six Important Steps of Marketing Research Process?

Management
Six Important Steps of Marketing Research Process are described below: 1. Recognising and Defining the Problem: The researcher must know what the management wants him to do It will necessitate a clear cut definition of the problem. For instance, if management wants to find out ways for increasing the sales the researcher should define the problem which will help him to find out the ways which can be followed for increasing sales. image source: growmelbourne.org ADVERTISEMENTS: He has to study the possibility of exploring new markets, finding out new uses of the product, impact of price cuts, likely effect of giving incentive discount, etc. A number of hypothesis i.e., possible variables or answers to the problem should be developed to be tested with the research. 2. Developing Alternative Courses of…
Read More

What are the 5 Major Limitations of Marketing Research?

Marketing
Important limitations which are suffered by the marketing research are as follows: 1. Time Consuming: Marketing research is time consuming. It requires too much of time to reach the final conclusions. There may be a considerable time gap between the inception and completion of the research. image source: cdn2.hubspot.net ADVERTISEMENTS: There may be impatience among marketing executives about the conclusions of the research study. The results of such studies may be known after long periods. The preparation and implementation of research programmes takes too much time. So market research does not give quick conclusions. 2. Lack in Appreciating Rupee Value: In many cases it may be impossible to translate the value received from marketing research into rupees. The managements want to see the immediate results of such studies.They want to…
Read More

Essay on Water Conservation (459 Words)

Industry
Here is your Essay on the Water Conservation!Water occurs naturally in gaseous, solid and liquid phases ; man’s use of it is nearly all concerned with the last state and is also dominated by his demand for water relatively low in dissolved salts, i.e., freshwater. image source: nationalselfrelianceassociation.com ADVERTISEMENTS: Two Russian geographers and hydrologists, Kalinin and Bykov (1969) have estimated world’s total water reso­urces. Of 1.46 ? 109 cubic kilometers of water in the world, 93 per cent is in the oceans, 4-1 per cent is in the earth’s crust, 2.0 per cent is in glaciers and polar ice caps, and only 0 052 per cent is in fresh-water lakes, rivers, and atmospheric moisture.The annual production of freshwater by evaporation and precipitation is esti­mated to be 37,000 cubic kilometers. At…
Read More

Religious and Charitable Endowments under Hindu Law

Management
The definition of endowments recognised by the courts since long includes the properties set apart or dedicated by gift or devise for the worship of some particular deity or for the maintenance of a religious or charitable institution, or for the benefit of the public or some section of the public in the advancement of religion, knowledge, commerce, health, safety or for any other object beneficial to the mankind. Image Source: c1.staticflickr.comAmongst the religious and charitable endowments, hospitals, schools, univerisaties alms houses (for distribution of food to Brahmanas or poor), establishment of idols etc., are included. According to Raghvachariar an endowment is referred to as the setting apart of property for religious and charitable purposes in which there is a Karta and a specific thing which can be ascertained. A…
Read More

Relevancy of Facts under the Indian Evidence Act, 1872

Business
One fact is relevant to another when the one is connected with the other in any of the ways referred to in Sections 5 to 55 below.Of what fact may evidence be given (S. 5):Evidence may be given of the existence or non-existence of every fact in issue and of relevant facts, and of no others. Image Source: img0.etsystatic.com ADVERTISEMENTS: Illustration:A is tried for the murder of B, by beating him with a club, with the intention of causing his death. At A’s trial, the following facts are in issue—(i) A’s beating Ă‚ with the club; (ii) A’s causing B’s death by such beating; (iii) A’s intention to cause B’s death.However, it is also clarified that S. 5 would not enable any person to give evidence of a fact which…
Read More

List of 55 Five Paragraph Essay Topics

Management
Huge Collection of Five Paragraph Essay Topics for School and College Students. Image Source: media.showmeapp.com. Five Paragraph Essay on Why College Is Important To Me ADVERTISEMENTS: 2. Five Paragraph Essay on World War 13. Five Paragraph Essay on Global Warming4. Five Paragraph Essay on Summer Vacation5. Five Paragraph Essay on Uniforms ADVERTISEMENTS: 6. Five Paragraph Essay on School Uniforms7. Five Paragraph Essay on To Kill a Mockingbird8. Five Paragraph Essay on the Civil War9. Five Paragraph Essay on the Hunger Games ADVERTISEMENTS: 10. Five Paragraph Essay on the Holocaust11. Five Paragraph Essay on the Crucible12. Five Paragraph Essay on Time Management13. Five Paragraph Essay on the Pearl14. Five Paragraph Essay on the American Dream 15. Five Paragraph Essay on Smoking16. Five Paragraph Essay on School Uniforms17. Five Paragraph Essay on…
Read More

What is the Scope of Section 21 of the Indian Evidence Act, 1872?

Business
Scope of Section 21:The general rule is that admissions cannot be proved by, or on behalf of, the person who makes them, because a person will always naturally make statements that are favourable to him. To this principle, three exceptions are laid down in S. 21. Image Source: media.nbcphiladelphia.com ADVERTISEMENTS: Admissions cannot be proved by, or on behalf of, the person who makes them, except in the following three cases:Exception 1:When the admission is of such a nature that, if the person making it were dead, it would be relevant as between third persons under section 32.Illustration: ADVERTISEMENTS: (i) A, the captain of a ship, is tried for casting her away.Evidence is given to show that the ship was taken out of her proper course.A produces a book kept by…
Read More