22Oct 2018 by admin

12 Important Safety Measures to Check Before Installation of Lifts in Hospitals

Management
Important Safety Rules that the Management in Hospitals must follow before Installation of Lifts are given below:1. Installation and operation of lifts/escalators must be in full compliance with the rules/ regulations applicable in the state.Under the provisions of Lifts Act and Delhi Lift Rules 1942, any passenger lift installed in any building except the buildings maintained by Public Works Department and MES, can be operated only after obtaining a valid license which is issued after confirming the safety of electrical installation of lift, its layout, safety mechanisms and safety gears, etc. as per the standards laid down in relevant Bureau of Indian Standards. The license to operate the lift must be renewed well in time in r/o each and every lift. Image Source: www.siagroup.com ADVERTISEMENTS: 2. Inspection of Lifts: The…
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22Oct 2018 by admin

17 Important Measures for the Safety of Gas and Vacuum Supply Service in Hospitals

Management
Centralized Gas and vacuum supply service is a modern system of piped supply of medical gases (Oxygen, Nitrous oxide); Compressed Air and Clinical Vacuum Delivery from a central storage area called the Manifold Room, to all delivery points/patient areas in various wards, OT, labor room, etc. in the hospital.The service is very crucial for the efficient treatment and survival of many patients in a hospital so much, so that even a couple of minutes break can lead to serious consequences including loss of lives.The central supply station is among the most hazard prone areas in a hospital. Because of the storage of gases, any safety violations can cause explosions which can be disastrous. Image Source: lh3.googleusercontent.com ADVERTISEMENTS: Further, unless the distribution pipelines and the terminal unit are periodically inspected and…
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22Oct 2018 by admin

Impact of “Caste System” in the State Politics of India

Accounting
The study of the state politics in India cannot be accomplished without reference to the caste factor.Without any exaggeration, it can be stated that caste is a dominant factor of state politics particularly in the states of Andhra Pradesh, Bihar, Haryana, Karnataka, Kerala, Maharashtra, Tamil Nadu and Uttar Pradesh. (a) Caste in Andhra Pradesh: ADVERTISEMENTS: The caste factor is so strong a factor in Andhra Pradesh that all the political parties, national and regional, communist and non-communist, formulate their policies, programmes and activities with reference to the caste factor. The electoral politics in Andhra is virtually caste politics. The Reddys, Kammas and Valamas constitute the three angles of Andhra’s political triangle.The history of development of political parties in Andhra can be legitimately described as the history of the competition between…
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22Oct 2018 by admin

10 Important Features of the “Indian Constitution” Against the Evils of “Caste System”

Industry
The Constitution of India and several laws made under it have attacked the Indian Caste system with a view to weaken it, particularly for eliminating the evils of the caste system, including the inhuman evil of untouchability.The objective of the following features of the Indian Constitution has been to attack caste and casteism in Indian society and politics.1. The Preamble to the Indian Constitution, which is a very valuable part of the basic structure of the Constitution, affirms full faith in popular sovereignty and recognises the sovereign equality of all the people of India. ADVERTISEMENTS: 2. The people of India have united made, adopted and enacted the Constitution of India. By it they have declared India to be a sovereign, socialist, secular, democratic, republic consisting of all the people of…
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22Oct 2018 by admin

6 Important Features of Indian Society (Caste-Stratified Society)

Professions
The Main Features of Indian societies as a Caste-stratified Society are:Social Stratification in India has been basically a caste-based social stratification. The Indian society stand organised on the foundations of caste-system. It involves the presence of social relations based upon a system characterised by several castes. The Indian society is usually described as a caste-based society. ADVERTISEMENTS: While defining caste in the context of Indian social system, Ketkar has written, “A caste group is a group having two characteristics: i) Member is confined to those who are born of members and includes all persons so born, and (ii) The members are forbidden by an inexorable, social law to many outside the group.M. N. Srinivas writes, “Caste in India is a hereditary group having a traditional association within occupation and a…
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21Oct 2018 by admin

What is the Importance of Retailing to the Economy of India?

Accounting
The Indian retail industry is the fifth largest industry in the world. It comprises organised and unorganised sectors, Indian retail industry is one of the fastest growing industries in India, especially over the last few years. Retail is India’s largest industry, accounting for over 10 percent of the country’s GDP and around eight percent of employment.Though initially, the retail industry in India was mostly unorganised, however with the change of tastes and preferences of the consumers, the industry is getting more popular these days and getting organised as well. With growing market demand, the industry is expected to have grown at a pace of 25-30% annually. The India retail industry is expected to grow from Rs 35,000 crore in 2004-05 to newer heights.In the Indian retailing industry, food is the…
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21Oct 2018 by admin

What are the Factors Influencing Pricing Decisions in a Market?

Marketing
The factors affecting pricing decisions are varied and multiple. Basically, the prices of products and services are determined by the interplay of five factors, viz., demand and supply conditions, production and associated costs, competition, buyer’s bargaining power and the perceived value. We would like to divide them as Internal Factors and External Factors. Internal Factors: 1. Marketing Objectives and Pricing Objectives: Pricing objectives may be as stated earlier – profit objectives (return on sales investment and maximisation of profits), sales objectives (increasing sales volume and increasing market share) and maintenance objectives (price stabilisation and matching the competition). Various pricing objectives have important implications for a firm’s competitive strategy. Pricing objectives must not be in conflict with the marketing objectives of the firm. Image Source: saylordotorg.github.io 2. Marketing Mix Strategy: ADVERTISEMENTS:…
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21Oct 2018 by admin

9 Important Characteristics of Effective Advertising

Management
9 Important Characteristics of Effective Advertising are described below: 1. It is Pervasive: Goals of advertising apply to all types of organisations, for-profit as well as not-for-profit advertisers: Army advertises to increase recruits, Hindu Religious Charitable Trusts advertise to increase attendance at Bhagwadgita Lecturing, and politicians advertise for votes and businessmen advertise to increase sale and profitability. 2. It is Multidimensional and Complex: It is perplexing. It seems to be simple, yet full of paradoxes. Research has shown that some simple conclusions are quite wrong. Advertising is influenced by anthropology, sociology, economics, and what not. 3. It is a Craft, an Art, and a Science: ADVERTISEMENTS: Advertising is a mix of three elements. Advertising must be crafted to be effective in stimulating consumer response and to do that art is…
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21Oct 2018 by admin

7 Main Types of Market Segmentation Strategies – Explained!

Marketing
7 Important Segmentation Strategies are described below: 1. Mass Marketing Strategy: When differences in customer needs are small or demographics are not distinctive, a business may decide to use a mass market strategy or ‘undifferentiated marketing’. The firm ignores any segment differences and design a single product-and-marketing programme that will appeal to the largest number of consumers.It means to offer a single product/service/idea across different market segments. It is also known as undifferentiated marketing. Coca Cola, Caterpillar, Sony, Marlboro, Philips, Toyota, McDonald’s, Volvo and Kodak use global marketing strategy. However, these companies do modify their products and communication. The primary purpose of this strategy is to capture sufficient volume to gain economies of scale and a cost advantage. Image Source: lotempiolaw.com ADVERTISEMENTS: If separate products and programmes are designed for…
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21Oct 2018 by admin

Useful Notes on the Various Process of Product Development

Marketing
Value Durability (that a product will continue to maintain its value over time): It may be due to two reasons: Products designed with current fashions in mind and may lose value quite immediately when it goes out of fashion; and the other where goods are manufactured with cheap inputs. Image Source: blackline-house.comIt raises the ethical issue of manipulating customers and thereby exploiting. Safety: ADVERTISEMENTS: Products like tobacco, gutka, pan masala, junk food, or machinery that can injure a person, as well as pesticides, poisons, firearms, and explosives pose safety risks. Caveat emptor does not apply in case of cars, computers, cellphones, or medicines we buy. In case of Chinese goods, the marketer gives no warranty, what to talk of guarantee. Marketers must exercise due care in their production and marketing…
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